RETAIL CHAINS - BUSINESS AND STRATEGIC PROJECTS
NEW RETAIL CHAIN OF THE YEAR 2019
Mi Store | GG Stores Sp. z o.o. Sp. k.
Papa Diego | Helios S.A.
EXPANSION OF THE RETAIL CHAIN OF THE YEAR 2019
Helios | Helios S.A.
Vision Express | Vision Express Sp. z o.o.
eobuwie.pl | eobuwie.pl S.A.
RETAIL CHAIN OF THE YEAR 2018 - BEST PERFORMANCE
McDonald’s | McDonald’s Polska
eobuwie.pl | eobuwie.pl S.A.
Kazar | Kazar Footwear Sp. z o.o.
RETAIL CHAINS - MARKETING AND CSR PROJECTS
EMPLOYER BRANDING CAMPAIGN OF THE YEAR 2019
Campaign “Dołącz do Zespołu McDonald’s” - McDonald’s Polska Sp. z o.o.
RETAIL CHAIN MAGAZINE OF THE YEAR 2019
“TESCO Magazyn” - TESCO Polska Sp. z o.o. | agency: Skivak Sp. z o.o.
CSR STRATEGY AND INITIATIVE OF THE YEAR 2019
“Nie wyrzucamy, pomagamy” - KFC, AmRest
“Burgery pozytywne dla klimatu” - MAX Premium Burgers - MAX Poland | agency: Hill+Knowlton Strategies / Wavemaker
“Zadbaj o siebie. Modna, piękna i zdrowia” - Quiosque - PBH S.A. | agency: MOXIE Creative Agency
SHOPPING CENTRES - BUSINESS AND STRATEGIC PROJECTS
REFURBISHMENT / REDEVELOPMENT /MODERNIZATION OF THE YEAR 2019
CH Platan, Zabrze | NEPI Rockcastle
Galeria Łódzka, Łódź | ECE Projektmanagement Polska | Galeria Lodzka Lodz Shopinvest KG Spółka Komandytowa
Atrium Promenada, Warszawa | Atrium Poland Real Estate Management | Atrium European Real Estate Ltd.
REVITALIZATION OF THE YEAR
Centrum Praskie Koneser, Warszawa | Liebrecht & wooD Poland | BBI Development S.A.
SHOPPING CENTRE OF THE YEAR 2019 - BEST PERFORMANCE
Galeria Katowicka | Apsys Polska S.A. | Savills Investment Management | Employees Provident Fund of Malaysia
Galeria Sfera, Bielsko-Biała | CBRE Global Investors Poland | Nampa Sp. z o.o.
Galeria Mazovia, Płock | CBRE Global Investors Poland | Katherine Sp. z o.o.
NEW SHOPPING CENTRE OF THE YEAR 2019
Forum Gdańsk | Forum Gdańsk Sp. z o.o. | Multi Poland Sp. z o.o.
NEW RETAIL PARK OF THE YEAR 2019
N-Park, Stara Iwiczna | Napollo Retail | Napollo 18 Sp. z o.o.
Vendo Park, Chodzież | Trei Real Estate Poland
SHOPPING CENTRES - MARKETING AND CSR PROJECTS
PUBLIC RELATIONS CAMPAIGN OF THE YEAR 2019
“Stylowy Lubelak - vol. 2” - VIVO! Lublin (dawne CH Tarasy Zamkowe) Immofinanz | agency: Open Media Agencja PR / .bring More advertising
IMAGE CAMPAIGN OF THE YEAR 2019
“Katowice Fashion Week - City Edition” - Galeria Katowicka | Apsys Polska S.A. | Savills Investment Management | Employees Provident Fund of Malaysia
“A co Ty dasz od siebie w te święta?” - Złote Tarasy, Warszawa | Złote Tarasy Warsaw III S. à r. l. spółka jawna | agency: Qra Production Monika Ledóchowska
OPENING / ALTERATION / EXPANSION / MODERNIZATION CAMPAIGN OF THE YEAR 2019
“Nowi Mieszczanie” - Forum Gdańsk | Forum Gdańsk Sp. z o.o. | agency: Eskadra / Walk
“Jestem z Tych” - Gemini Park, Tychy | Gemini Holding | agency: Marketing Department Gemini Park Tychy / 19 Południk / Event Agency Agart Events / Guarana PR
EVENT OF THE YEAR 2019
“Wielka Bitwa Muserów” - Centra Handlowe M1 | METRO Properties | agency: We Share Media
“Turniej Skręcania Mebli IKEA” - Aleja Bielany, Wrocław | Ingka Centres Polska | agency: Syrena Communications - 2017 / Imagine Nation - 2018
“Night Power Energia” - Galeria Warmińska, Olsztyn | NEPI Rockcastle | agency: Racing Logistics Sp. z o.o.
ONLINE MARKETING CAMPAIGN OF THE YEAR 2019
“#Better2gether. 2 lata razem” - Posnania, Poznań | Apsys Polska S.A. | agency: Own Marketing Department / Agency Płodni
Kampania promująca wydarzenie “Strzel focha ze stylem” - Bonarka, Kraków | NEPI Rockcastle | Bonarka City Center | agency: AdPrime / Well Done
SHOPPING CENTRE MAGAZINE OF THE YEAR 2019
“The Look” - Galeria Mokotów, Warszawa | Unibail-Rodamco-Westfield | editor: Valkea Media S.A.
PRO-SALES CAMPAIGN OF THE YEAR 2019
“Kasa za metki” - Factory Annopol, Warszawa, Factory Ursus, Warszawa, Factory Kraków, Factory Poznań | Neinver Asset Management | agency: OM Creative Cluster / Media Direction
“Wielka Loteria Mercedes Klasy A” - Posnania, Poznań | Apsys Polska S.A. | agency: Own Marketing Department / Creative Agency FCB Bridge2Fun / An Agency organizing the SDG lottery
SHOPPING CENTRE CSR STRATEGY AND INITIATIVE OF THE YEAR 2019
“Piknik rodzinny - wielkie otwarcie placu zabaw” - Westfield Arkadia, Warszawa | Unibail-Rodamco-Westfield | agency: Mediadem Consulting
“O czym marzą Kredki” i “Zagraj w Legendę” - Teatr dla Dzieci krakowskich szpitali - Galeria Kazimierz, Kraków | Invesco Real Estate | agency: DNA Group
JURY SPECIAL AWARD
“PLAC ZABAW - niecodzienny projekt integrujący lokalną społeczność z centrum handlowym” - Westfield Arkadia | Unibail-Rodamco-Westfield | GSSM Warsaw
RESULTS OF THE PLEBISCITE FOR THE 10TH ANNIVERSARY OF THE PRCH RETAIL AWARDS COMPETITION
We organized an online plebiscite for the company that has made the largest contribution to the development of the retail industry over the last ten years on the occasion of the 10th anniversary of the competition. We have selected companies that have won the largest number of prizes and awards in the PRCH Retail Awards in the past nine editions.
Over 10,000 votes were cast in the vote and the winners were:
ECHO Investment S.A.
Apsys Polska S.A.
Cushman & Wakefield Sp. z o.o.
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